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Publicity Campaign explained.

Publicity Campaign is a mission in Final Fantasy X-2. At any time during the game, the player can visit the Calm Lands and sign up to campaign for either Open Air, Inc. or Argent, Inc. The earliest this mission can be started is Chapter 1. Completing this mission is required to get 100%.

Sidequest[edit | edit source]

After deciding which company to campaign for, using Square when in front of a non-player character will open up a window with campaign pitches. Depending upon their response, a certain number of points is added to a tally. A representative of the company can tell how many points have been accumulated. When enough points are made, the publicity level will go up.

If publicity level 5, which requires 400 points, is reached by Chapter 5, the player gets an Episode Complete. The publicity level can only go one higher than the current chapter, so if 150 points, enough for level 3, is made in Chapter 1, the level will stay at level 2 until Chapter 2 is reached.

Another way to earn points is to play minigames for that company in the Calm Lands. If enough credits are spent, points will be added to the total.

Chapter Credits Spent For 1 Point
1 20
2 50
3 100
5 200

Pitches[edit | edit source]

Open Air
  1. Fun awaits you at Open Air!
  2. Take to the Air. Open Air.
  3. Open Air. Get your Air on.
  4. I lost 30 pounds with Open Air!
  5. Shee yoo at Open Air, yesh?
Argent
  1. Fun awaits you at Argent!
  2. Argent, at your service!
  3. For a good time, call on Argent!
  4. Argent. Fun you can rely on.
  5. Would you like to hear about Argent, Inc?

Responses[edit | edit source]

Response Point Value
They seem totally pumped! 5
They seem pretty psyched. 3
They seem mildly intrigued. 2
They don't seem the least bit interested. 1
They seem put off. 0

Pitches for Characters[edit | edit source]

Chapter 1[edit | edit source]

Character Location Response Image
Besaid Village
Woman in blue Outside first tent to right, upon entering village 2 Lady outside first tent on the right - Final Fantasy X-2 hdRemaster.png
Shirtless man Inside first tent to right, upon entering village 1 Guy in first tent to the right - Final Fantasy X-2 Remaster.png
Lady shopkeeper Inside shop, first tent to left, upon entering village 5 Besaid shopkeeper - Final Fantasy X-2 Remaster.png
Lady walking her dog Never in one set spot, found walking around village 4 Lady walking her dog - Final Fantasy X-2 Remaster.png
Besaid Aurochs' Keepa Inside Crusaders' Lodge, opposite from tent's entrance 1 Keepa - Final Fantasy X-2 hdRemaster.png
Young Boy In/around temple, usually running with a girl 3 Small boy playing - Final Fantasy X-2 hdRemaster.png
Character Location Response Image
Kilika Port
Tan shirtless man Talking to a woman, standing beside a long set of stairs 5 Guy standing with a lady - Final Fantasy X-2 hdRemaster.png
Man in blue and yellow East of save sphere, cross the bridge 5 Guy east of save sphere - Final Fantasy X-2 hdRemaster.png
Kilika Port (area 2)
Man in green Immediately on entering second area 4
Man in blue shirt and yellow pants Second area 5
Man in shorts Left upper floor near jumping kids in second area 5
Girl in blue and white Talking to a man in shorts in second area 2

Chapter 2[edit | edit source]

Character Location Response Image
Besaid Island
Woman in blue Outside first tent to right, upon entering village 2 Lady outside first tent on the right - Final Fantasy X-2 hdRemaster.png
Shirtless man Inside first tent to right, upon entering village 1 Guy in first tent to the right - Final Fantasy X-2 Remaster.png
Lady shopkeeper Inside shop, first tent to left, upon entering village 5 Besaid shopkeeper - Final Fantasy X-2 Remaster.png
Lady walking her dog Never in one set spot, found walking around village 4 Lady walking her dog - Final Fantasy X-2 Remaster.png
Besaid Aurochs' Keepa Inside Crusaders' Lodge, opposite from tent's entrance 1 Keepa - Final Fantasy X-2 hdRemaster.png
Young Boy In/around temple, usually running with a girl 3 Small boy playing - Final Fantasy X-2 hdRemaster.png

Chapter 3[edit | edit source]

Character Location Response Image
Besaid Village
Woman in blue Outside first tent to right, upon entering village 2 Lady outside first tent on the right - Final Fantasy X-2 hdRemaster.png
Shirtless man Inside first tent to right, upon entering village 1 Guy in first tent to the right - Final Fantasy X-2 Remaster.png
Lady shopkeeper Inside shop, first tent to left, upon entering village 5 Besaid shopkeeper - Final Fantasy X-2 Remaster.png
Lady walking her dog Never in one set spot, found walking around village 4 Lady walking her dog - Final Fantasy X-2 Remaster.png
Besaid Aurochs' Keepa Inside Crusaders' Lodge, opposite from tent's entrance 1 Keepa - Final Fantasy X-2 hdRemaster.png
Young Boy In/around temple, usually running with a girl 3 Small boy playing - Final Fantasy X-2 hdRemaster.png

Chapter 4[edit | edit source]

Not applicable; free roaming is not enabled in this chapter.

Chapter 5[edit | edit source]

Character Location Response Image
Besaid Village
Woman in blue Outside first tent to right, upon entering village 2 Lady outside first tent on the right - Final Fantasy X-2 hdRemaster.png
Shirtless man Inside first tent to right, upon entering village 1 Guy in first tent to the right - Final Fantasy X-2 Remaster.png
Lady shopkeeper Inside shop, first tent to left, upon entering village 5 Besaid shopkeeper - Final Fantasy X-2 Remaster.png
Lady walking her dog Never in one set spot, found walking through village 4 Lady walking her dog - Final Fantasy X-2 Remaster.png
Besaid Aurochs' Keepa Inside Crusaders' Lodge, opposite from tent's entrance 1 Keepa - Final Fantasy X-2 hdRemaster.png
Young Boy In/around temple, usually running with a girl 3 Small boy playing - Final Fantasy X-2 hdRemaster.png

Rewards[edit | edit source]

There are a few rewards for completing the PR Mission. If level 3 is reached for a company, they will open a new minigame to play. Open Air starts the "Gull Force Live" game and Argent opens the "Feed the Monkey" game. They also start selling new items depending upon the publicity level.

At level 5, after the integration, every item becomes available for that company. It is fully possible, though time-consuming, to earn enough points for both companies to reach Level 5. If the player switches companies, they will lose half of the points of the company they were campaigning for previously. It is possible to attain an Episode Complete by earning a tie, in which case a slightly different sequence will appear.

Open Air[edit | edit source]

Item Credits Publicity Level
Before Integration After Integration
1 2 3 4 1 2 3 4 5
Potion 10 Yes Yes Yes Yes Yes Yes Yes Yes Yes
Phoenix Down 30 Yes Yes Yes Yes Yes Yes Yes Yes Yes
Budget Grenade 50 Yes Yes Yes Yes Yes Yes Yes Yes Yes
Hi-Potion 150 Yes No No No Yes Yes Yes Yes Yes
Charm Bangle 500 Yes No No No Yes Yes Yes Yes Yes
Grenade 70 No Yes Yes Yes No Yes Yes Yes Yes
Poison Fang 100 No Yes Yes Yes No Yes Yes Yes Yes
Remedy 200 No Yes Yes Yes No Yes Yes Yes Yes
Mythril Gloves 750 No Yes No No No Yes Yes Yes Yes
Glass Buckle 2500 No Yes No No No Yes Yes Yes Yes
S-Bomb 100 No No Yes Yes No No Yes Yes Yes
Dark Grenade 300 No No Yes Yes No No Yes Yes Yes
Titanium Bangle 500 No No Yes Yes No No Yes Yes Yes
Power Wrist 1,500 No No Yes No No Yes Yes Yes Yes
Black Belt 5,000 No No Yes No No Yes Yes Yes Yes
M-Bomb 350 No No No Yes No No No Yes Yes
L-Bomb 500 No No No Yes No No No Yes Yes
Pretty Orb 1,000 No No No Yes No No No Yes Yes
Shining Gem 3,500 No No No Yes No No No Yes Yes
Mortal Shock 12,000 No No No Yes No No No Yes Yes
Stamina Tablet 1,000 No No No No No No No No Yes
Dream Shock 3,000 No No No No No No No No Yes
Hyper Wrist 5,000 No No No No No No No No Yes
Supreme Gem 15,000 No No No No No No No No Yes
Tetra Gloves 50,000 No No No No No No No No Yes
Sword Tome 80,000 No No No No No No No No Yes
Disaster in Bloom Garment Grid 200,000 No No No No No No No No Yes
Bushido Tome1 100,000 No No No No No No No No Yes

1Only available after buying Disaster in Bloom Garment Grid.

Argent[edit | edit source]

Item Credits Publicity Level
Before Integration After Integration
1 2 3 4 1 2 3 4 5
Potion 10 Yes Yes Yes Yes Yes Yes Yes Yes Yes
Phoenix Down 30 Yes Yes Yes Yes Yes Yes Yes Yes Yes
Budget Grenade 50 Yes Yes Yes Yes Yes Yes Yes Yes Yes
Hi-Potion 150 Yes No No No Yes Yes Yes Yes Yes
Ether 500 Yes No No No Yes Yes Yes Yes Yes
Lunar Curtain 70 No Yes Yes Yes No Yes Yes Yes Yes
Silver Hourglass 100 No Yes Yes Yes No Yes Yes Yes Yes
Dispel Tonic 200 No Yes Yes Yes No Yes Yes Yes Yes
Defense Veil 750 No Yes No No No Yes Yes Yes Yes
Gold Bracer 2500 No Yes No No No Yes Yes Yes Yes
Farplane Shadow 100 No No Yes Yes No No Yes Yes Yes
Mana Spring 300 No No Yes Yes No No Yes Yes Yes
Soul Spring 500 No No Yes Yes No No Yes Yes Yes
Tarot Card 1,500 No No Yes No No Yes Yes Yes Yes
Hypno Crown 5,000 No No Yes No No Yes Yes Yes Yes
Stamina Spring 350 No No No Yes No No No Yes Yes
Gold Hourglass 500 No No No Yes No No No Yes Yes
Pearl Necklace 1,000 No No No Yes No No No Yes Yes
Tetra Band 3,500 No No No Yes No No No Yes Yes
Soul of Thamasa 12,000 No No No Yes No No No Yes Yes
Turbo Ether 1,000 No No No No No No No No Yes
Mana Tonic 3,000 No No No No No No No No Yes
Pixie Dust 5,000 No No No No No No No No Yes
Chocobo Wing 15,000 No No No No No No No No Yes
Tetra Bracelet 50,000 No No No No No No No No Yes
Black Tome 80,000 No No No No No No No No Yes
Flash of Steel Garment Grid 200,000 No No No No No No No No Yes
White Tome1 100,000 No No No No No No No No Yes

1Only available after buying Flash of Steel Garment Grid.

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