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The official logo of Final Fantasy YL

Final Fantasy YL (JR Yamanote Line) was a mobile stamp rally launched to celebrate the 30th anniversary of the Final Fantasy series, in collaboration with JR East, the major railway company operating in Tokyo between November 15th and December 27th 2017.

Participates had to locate posters in 29 JR East stations on the Yamanote Line and at the Suica Penguin Park in Shinjuku Station, scan their QR codes, and collect thirty different characters their smartphone. If participants could catch them all, they get an exclusive wallpaper.

On top of that, individuals would also get the Final Fantasy YL Tweet Boss Battle. In fifteen locations including Square Enix facilities, atré locations, and JR East stations, individuals could find more posters representing Final Fantasy villains. By scanning QR codes, participants could fight them with the characters they had collected in the mobile stamp rally. The more people who took part in these sort of raids, the faster those bosses would go down. This will also allow the participants to obtain an original wallpaper.

Square Enix also sponsored a special anniversary illumination at the Suica Penguin Park, which participates had to visit for both the mobile stamp rally and the boss battles.

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