Publicity Campaign

Public Relations is a mission in Final Fantasy X-2. At any time during the game, the player can visit the Calm Lands and sign up to campaign for either Open Air, Inc. or Argent, Inc. From then on, pushing when infront of an NPC will open up a window with campaign pitches. Depending upon their response, a certain number of points is added to a tally. A representative of the company can tell how many points have been accumulated. When enough points are made, the publicity level will go up. If publicity level 5, which requires 400 points, is reached by Chapter 5, you get an Episode Complete. Be aware that the publicity level can only go one higher than the current chapter, so if 150 points, enough for level 3, is made in Chapter 1, the level will stay at level 2 until Chapter 2 is reached.

Another way to earn points is to play minigames for that company in the Calm Lands. If enough credits are spent, points will be added to the total.

Rewards
There are a few rewards for completing the PR Mission. If level 3 is reached for a company, they will open a new mini-game to play. Open Air starts the "Gull Force" game and Argent opens the "Feed the Monkey" game. They also start selling new items depending upon the publicity level. At level 5, after the integration, every item becomes available for that company.

Open Air
1Only available after buying Disaster in Bloom Garment Grid.

Argent
1Only available after buying Flash of Steel Garment Grid.