Rowena

Rowena is a non-player character in Final Fantasy XIV: A Realm Reborn. A shrewd businesswoman, she deals in in the trade of antiquities in Revenant's Toll. As many of these relics include powerful equipment usable by adventurers, she and her employees are frequently met by high-level players.

Rather than dealing with gil, most goods from her workers must be obtained by bartering Allagan Tomestones. Among the goods acquired from her business include both vintage job equipment and articles of Gerolt Masterworks.

In earlier versions, she mainly operated out of a stall in the fledgling settlement. Since Patch 2.3, she was given her own building entitled "Rowena's House of Splendors."

Appearance and Personality
Rowena is a female midlander hyur with short brown hair. Prior to Patch 2.2, she wore a purple tunic with shorts. Since then, she wears a white shirt. Being wealthy, she is adorned with golden jewelry around her neck and wrists.

She is fairly straightforward and business-like in person, but her employees tend to grumble about her as an employer. In addition, she and Gerolt share mutual disdain for each other.

Story
Though she and her employees may be seen upon first entering Mor Dhona, she doesn't really have much involvement until after completing the quest "The Ultimate Weapon." She gives a letter of referral to Gerolt, getting his cooperation in restoring Relic Weapons. Many stages of upgrading the weapons will require the services of her or her employees.